Marketing expert from start-ups to Fortune 500 companies involving Philips Electronics, Norelco, Marantz, Magnavox, Citrix Online, Netgear and Honeywell. Includes global responsibilities and full profit/loss accountability. Responsibilities involved global brand development, social media, channel, e-commerce and marketing campaigns involving broadcast, print, online/offline advertising, direct/email programs, public relations, executive level seminars and high visibility promotions. Built world class marketing programs involving SaaS, consumer electronics, computing, technology, ecommerce, retail, agency and B2C/B2B. Honors graduate of Florida International University and a published author involving numerous articles in trade magazines and new book, "Marketing Action Plans."